The Aladdin Wish Genie inside us never ceases to have a full stop. When our wishes and dreams come to an end, consumerism and commerce come ...
Read MoreTaking a step away from home has become tougher than the convenience of being at home. Phygital Prophecy is now the thing of the present. ...
Read MorePacing up customer reviews is one of the most essential keys to building a better strategy. It is not just a deception that Consumers are Ki...
Read MoreLeveraging Personalised Discounts and Coupons has always been one of the most effective marketing strategies for almost all the brands that ...
Read MoreRolling out customer loyalty programmes is not as easy as it seems to be. Every loyal customer deserves recognition and reward....
Read MoreWhat is it that entices you to buy last minute at the billing counter? Is it the product placement that is well-timed and well planned? ...
Read MoreOne fine day, we wake up to see a virus dominating the world. Online shopping shoots up through the roof. This all happened in the blink of ...
Read MoreA Brand Switch can be exhaustive. The underlying factors for such changes are plenty and are sometimes undecipherable....
Read MoreMillennials are quite the Brand Loyal Customers. They are fine Researchers when it comes to Brand scouring. ...
Read MorePrice is the game-changer in almost everything. A consumer's first step to buy the product or not mostly depends upon the pricing of the pro...
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